קטגוריה: Blog Post

  • For real marketing impact, go offline and old school

    For real marketing impact, go offline and old school

    sometimes, it makes sense to go back to the roots, go offline and old school.

  • No ideas for content ? here are 10 suggestions for you

    It happens to all of us, content marketers. We are faced with a deadline and need to generate a piece of content, but we simply have nothing to write about. Sure, some would say that if you don’t publish content which is super-interesting, valuable and engaging you really shouldn’t be publishing at all. I respect […]

  • The Gig economy is coming for your job. This is how you will cope

    The Gig economy is coming for your job. This is how you will cope

    This is not some dystopian dream. Nor is this a fad. The so-called gig-economy is coming and will be a significant part of our lives very soon (if it isn’t already). The “Gig-economy” is a phrase coined to describe the “Uber-ization” of the workforce in the coming decades. It basically means that every service which […]

  • How to make better introductions

    Introducing people is what I do on a daily basis. It’s an essential skill that supports your networking strategy. But it is also down to earth and tangible. The math is simple- I know 1 guy and I know another guy. Apart their sum to me is two. Each is worth exactly one to me, […]

  • Startup marketing- how soon is too soon?

    In every startup lives comes a moment when it needs to let the world know what awesome product its developing, how cool a company it is and why it’s would make a great investment for VCs. But most startups fail to get the timing right and miss a lot of potential market grab and attention […]

  • What 6 months of freelancing has taught me

    I took the plunge and start my own consulting business 6 months ago (see my post summarizing my first full week as a freelancer:Three things I’ve learned on my first week as a freelancer ). It feels like it was only yesterday… time sure moves fast when you’re enjoying yourself, and it was sure a very […]

  • What I’ve learned from arranging my first Meetup

    What I’ve learned from arranging my first Meetup

    It started as some kind of joke or a dare- a guy I don’t know asked on Quora if there are any meetups for local Quora users. The replay was that it sounded like a good idea but it was never done before. So I thought to myself- why not? So I started a new […]

  • How I used social media in real-time to support a sale

    As part of my role as a marketing consultant, I support my clients during live events. This support includes twitting, posting Facebook and LinkedIn updates and engaging with the event audience online. This usually results in some buzz, better traffic to the site and increase in social media followership. But sometimes, I can actually support […]

  • Someone tried to Social engineer me on Quora

      I’ve been phished, spearphished and trolled via Email, facebook, LinkedIn and whatsapp. But even I was surprised to find someone trying to social engineer me on Quora.   How do you know you are successful? You draw young, exotic women… this maybe true (and positive) for James Bond, but in the online world, the […]

  • How one post generated tremendous traffic to my blog.

    One blog post generated almost 20,000 visits to my blog. More than all others combined. How did I achieve such fit? Simple. I’ve asked people for their help.   About I year ago I started to write more consistently at my blog. I was wondering how to boost traffic.  I read a little and understood […]